Title

Are College Students Green?

Date of Award

4-19-2017

Degree Type

Archival Copy

First Advisor

Michael Harrison

Abstract

This paper analyzes college student shopping behavior to determine how important buying "green" and sustainable products are to millennials in a college setting. A survey of Framingham State University undergraduates is used to determine product preferences and to determine to what extent “green” products are part of student buying behavior. Results are discussed and recommendations for increasing student “green” purchasing habits are provided.

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