This study explored the effects of congruent and incongruent gender stereotypical whole-body posture on perceptions of power, masculinity, and femininity. Two hundred and twenty college students (60% women) were randomly assigned to view one of four photographs. Each picture depicted either a male/female in a gender consistent standing position or a male/female in a gender inconsistent standing position. Participants then completed measures of how powerful and how masculine/feminine they perceived the model to be. Results showed that the masculine standing position scored higher on perceived power and perceived masculinity. The feminine standing position scored higher on perceived femininity. Additionally, female parttctpants rated the male model as more powerful/masculine, and male participants rated the female model as more powerful/masculine.
Sullivan, Cassandra and Tatarunis, Tara
"The Effects of Gender-stereotyping Non-verbal Behavior on Perceptions of Power,"
FSU Journal of Behavioral Sciences: Vol. 13
, Article 6.
Available at: http://digitalcommons.framingham.edu/journal_of_behavioral_sciences/vol13/iss1/6